International Education Fairs of Turkey - Spring


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17 Mar 2024 - 24 Mar 2024


IEFT Fairs

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The fair welcomes nearly 20,000 Turkish students to each of the semi-annual fairs. Throughout the past 12 years, the International Education Fair of Turkey has grown to become the largest education exhibition in both Turkey and the Middle-East, with universities from more than 30 countries attending every year.

Reasons to Attend

The Fair focuses solely on the Turkish Market, and therefore has built a reputation with students throughout the country through strong marketing and promotion of the exhibitions, and excellent relationships with local high schools, universities, language schools and Turkish agents. The Fall 2019 event welcomed over 300 exhibitors representing over 150 institutions from 25 different countries.

Market Overview

Turkey is a quickly-developing country, with the youngest population ratio in Europe and a clear market for overseas education. Turkey has a long history of placing great value in education and the pursuit of lifelong learning. Each year sees approximately 1.65 million Turkish students compete for only 529,000 entrance positions in post secondary institution.

  • 2.5 million students are currently studying in the Turkish Higher Education System
  • There are 141 State Universities, and 53 Private Universities in Turkey
  • 1.5 million students will be seeking undergraduate Education in August
  • 800,000 students will be placed in undergraduate programs in Turkey
  • 100,000 undergraduate students will seek education abroad
  • 2 million undergraduate and graduate are currently looking for overseas education opportunities.
Fair Outline

Fair students are from very respected universities and high schools of Turkey. The international education fairs in Turkey are also visited by a number of young and experienced professionals looking for education opportunities abroad. The Fair has a professional and hands-on approach to meeting the needs of our participating institutions, and also to bringing the highest quality Turkish students to its fairs. The Fair is committed to making the recruitment process both successful and enjoyable for both participants and students.

Students attending the exhibition are looking for education all over the world. While the UK and the USA continue to dominate student interest, they are looking more and more towards programs in Canada, Europe and Asia.

We give participating institutions complete support before, during and after the fairs, including: 

  • Material transportation between cities
  • Professional stands with the option of uniquely designed backdrops
  • Local high-school and university visits
  • Free promotion in IEFT’s Study Abroad Magazine, distributed to nearly 20,000 student visitors
  • Optional web banners, flyer distribution, newspaper advertisements, and any other promotional branding needs an institution may have
  • Well-organized accommodation and transportation options
  • Complete visitor statistics sent to all participants upon completion of fair tour
  • Amazing social and cultural activities throughout fair


Visitor numbers:

Istanbul, Ankara and Izmir 8,000

Istanbul (Asian side) 1,500

Istanbul (European Side) 4,500

Visitors targeted by:

Billboards / Posters / Flyers
Cooperation With Educational Institutions
Local / National Press
PR Campaigns
Promotion At Other Events
Television / Radio


Who should attend:

Summer schools
Student service providers
Language schools
Hotel management schools
Funding & scholarship providers
Education agencies
Business schools

Levels & Subjects

Academic Levels
  • Professional training
  • Language learning
  • Further education & vocational
  • Foundation (Preparatory)
  • Undergraduate (Bachelors)
  • Postgraduate (Masters, MBA, LLM, Dip, PhD)
Subject Areas
  • Visual & creative arts
  • Tourism, leisure & hospitality
  • Social science
  • Science
  • Retailing & marketing
  • Mathematics
  • Law & LLM
  • Languages
  • Humanities
  • Health & medicine
  • Engineering
  • Education & teaching
  • Economics
  • Computer science & IT
  • Business, MBA & management
  • Architecture, construction, building & surveying
  • Accountancy, finance & insurance


Istanbul, Ankara and Izmir

Istanbul (Asian side)

Istanbul (European Side)


Working with Studycentral

Working with the University Fairs / Studycentral team is easy, pleasant and fun. They do what we all should: offer sufficient and relevant information, they do it quickly and are very efficient.

Ivana Belamaric, IE Business School

IEFT did a good job of advertising

I have been doing recruitmens trips for 28 years so I have much room for comparison. This was the best organized...Attendance indicates that IEFT did a good job of advertising. I am often asked about fairs by other schools who know my extensive travel. I will heartily recommend IEFT. Hope (IEFT) keeps in touch with me for future fairs.

Dr. Ron Paddack, University of Central Oklahama, USA

Amazing help and support during the IEFT fairs

Thank you every so much for your amazing help and support during the IEFT fairs. I truly enjoyed it.  So far this is the best organized fair that I’ve been to. Everything was great. The fair was extra busy and I met really interesting and potential students. I wanted to thank you for all your help and hospitality – it was an amazing experience and I love Turkey even more now!

Jelena Culum, Ealing, Hammersmith and West London College, UK

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